In 2018, Innventure, Inc. (NASDAQ: INV)—a technology commercialization platform that founds, funds, and supports the launch and scale of its companies with a focus on transformative technology solutions—founded AeroFlexx, our sustainable, innovative liquid packaging company that combines the best attributes of flexible and rigid packaging.
This article tells the brief story of why AeroFlexx was an important company to start by honing in on five key attributes of the AeroFlexx Pak (the Pak) that will make a global impact on the packaging industry through innovative design, sustainable manufacturing, supply chain and security benefits, and more.
From our start, our mission has been to create a revolution in the packaging industry by making a package that is easy to use and better for the environment.
We make this possible with our innovative airframe technology that delivers a lightweight, flexible package designed to provide the benefits of a rigid bottle. This technology helps to keep the packaging’s shape, durability, and structural rigidity.
The flexible material used in the Pak makes it easier to squeeze and dispense more controlled while getting all the product out of the package. It can also help reduce up to 70 percent less plastic upfront and can incorporate up to 50 percent recycled content, resulting in up to 85 percent less virgin plastic than to a standard bottle, cap, and label.
To make the Pak even more convenient, caps and pumps are not part of the design. Instead, consumers simply tear open the top when they’re ready to use it the first time. The self-sealing valve closes the Pak after every use so that consumers don’t have to worry about closing it themselves.
Our innovation impacts nearly every aspect of the packaging process—from manufacturing to shipping and everywhere in between. But one of our greatest achievements is prioritizing sustainability features so that the planet can thrive while your brand does too.
The Pak prioritizes sustainability by:
With headquarters in West Chester, Ohio, and partnerships with Dynapack Asia and Chemipack in Europe, our manufacturing is capable of reaching commercial scale globally. These partnerships address industry demand and critical packaging initiatives, deliver packaging solutions that meet or exceed sustainability legislation requirements, and create delightful consumer experiences across the ASEAN region, Europe, and the U.S.
Consumer research continues to demonstrate how brands benefit from shelf differentiation, which drives sales uplift, pricing power, and a preferred consumer experience.
The AeroFlexx Pak has 360-degree artwork capabilities with no label limitations, allowing the packages to stand out from the competition on store shelves and online. Brands can customize liquid packaging by size, shape, design, and edge-to-edge artwork.
AeroFlexx delivers significant brand value through its supply chain benefits and anti-counterfeit packaging solution.
Our proprietary production process uses state-of-the-art technology that enables seamless, rapid, and cost-effective production. This process also makes it nearly impossible for counterfeiters to replicate the Pak.
In addition to our proprietary production process, the Pak also has a number of tamper-proof features, including airframe technology, tear tab, and digital watermarking, that make it very difficult to tamper with.
The Pak is also omnichannel-ready through specific features—including hermetically sealed, prep-free shipping—and no extra packaging materials are needed.
Today’s brands need to work with packaging solution companies that offer innovative design, sustainable manufacturing, and supply chain and security benefits to ensure they’re offering consumers safe, easy-to-use packages. AeroFlexx offers this solution—and a way to quickly market it to consumers.
Making your brand stand out on the shelves and in online shops doesn’t have to be difficult. See what you can accomplish with next-generation liquid packaging by reading our free infographic, 3 Ways Liquid Packaging Allows for Greater Brand Creativity: