Case Study: ĕleeo brands

Navigating the Modern CPG Leader’s Challenge

ĕleeo brands faced a critical challenge familiar to many of today’s packaging brand leaders: how to thrive in e-commerce with a sustainable packaging solution. They needed a packaging solution partner to help them address: 

• E-commerce optimization: They needed durable packaging that eliminated the need for costly and wasteful secondary packaging materials and labor.
• Environmental pressure: They wanted a packaging solution that used less plastic to meet consumer preferences. 
• Consumer experience: They needed packaging that provided a unique, frustration-free experience for parents and brought more fun to bathtime.

In this case study, we detail how the AeroFlexx Pak provided the sustainable packaging and performance solution that ĕleeo brands needed:

• 67 percent less plastic: This was a major step toward meeting environmental commitments.
• E-commerce optimized: The Amazon ISTA 6-approved design eliminated damage and return costs.
• Brand differentiation: A self-sealing, one-handed valve and the package's ability to float created a compelling consumer benefit.

Ready to solve your brand's e-commerce and sustainability challenges? Download the full case study now for the blueprint to strategic packaging.